National Geographic : 1913 Oct
Economy of the Bell System Consider this significant fact: While most of the necessaries of life have gone up, the price of telephone service, which is one of the essential factors in our commercial and social life, has moved steadily downward. Although a pound of these neces sities still contains but sixteen ounces, the telephone user has been getting more and more service for less money. On the average, the people of this country pay 49% more today for food, fuel and clothing than they did in 1895. Since then, the decrease in the average rates for telephone ser vice has been more than one-half. At the same time, the efficiency and value of the service to the sub scriber has vastly increased. Today he can talk to an average of five times as many persons in each exchange as he could eighteen years ago. This is the inevitable result of the comprehensive policy of the Bell System, which brings together the associated Bell companies and the communities they serve. Through the very size and effi ciency of their organization they accomplish improvements and effect economies which give the greatest service at the lowest rates. AMERICAN TELEPHONE AND TELEGRAPH AND ASSOCIATED COMPANIES COMPANY One Policy One System Universal Service "Mention the Geographic-It identifies you."