National Geographic : 2012 Sep
Still thinking small. Fifty years ago, when we first told the world to Think Small, it was about how a little car could have a huge impact. Since then, we've expanded that small thinking beyond the car to everything we do: from efficient-but-powerful* engines to the first LEED Platinum-certified automotive plant. Because today, having a big impact means making a small one. It's called thinking blue and it means thinking beyond green. That's the Power of German Engineering. vw.com/thinkblue *See www.fueleconomy.gov for EPA estimates. Your mileage will vary. 2012 Volkswagen of America, Inc.