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National Geographic : 1966 Jun
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When a Buick owner makes the first (the very first) team, he buys an Electra 225. No doubt you assume that any Buick owner has made the first team. You're right. But there are teams and there are teams. Some are just a little bit "firster" than others. Similarly, there are Buicks and there are Buicks. All have that certain Buick quality; the Electra 225 just has "Buickness" on a slightly grander scale. All Buicks are tuned cars. The four basic compo nents of a car - ride, performance, handling and styl ing- are all tuned. All together. (That's what sets a Buick apart from the throng on the throughway.) But the Electra 225 is tuned to provide not just luxury and comfort, but the ultimate in those noble qualities. (Life may not actually be a bed of roses, but our plan is to have you think it is while you're in the car.) We start with a majestic 401-cu. in. V-8. And a Super Turbine transmission. Then we go on from there. So do you. (We also put in all the standard Buick safety items. We mention this, not because we expect to sur prise you, but because it gives us a chance to recom mend using those front and rear seat belts regularly.) Then, there is the Electra Fiscal Policy. All Buicks are built to give you the most car for your money. With the Electra 225, though, a little more money and thus more car -is involved. We keep that clearly in mind. And build the car to last. (Not as much money is involved as most Electra 225 admirers imag ine, but let that be our secret. Yours and ours.) Now then. If you aren't yet on the first team of your choice, get an Electra 225 and see how it feels, in advance. Remember, it's not whether you win or lose, but how you get to the game. 1966 Buick. The tuned car. GM BUICKMOTOR DIVISION
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