National Geographic : 1971 Apr
Question: 11 our Coronet wagons have the style, the space, and the features you want, why pay more? For those with whom price is no object, boy, can you buy a dandy station wagon today. Big as a house, with a V8 whose power is exceeded only by its appetite. But how about the rest of us? Will we be forced to jam our plywood edgeways between the wheelhousings? To sit in a slightly stooped position with our knees under our chin, a constant irritating reminder that we just can't afford the green to go first class? And why doesn't somebody build a family sized, plywood-panel-sized, great looking wagon right in between the too smalls and the too expensives? Boy, would a wagon like that be a buy. And here it is. Dodge Coronet. What is it? Great-looking. Sized and priced right in the gap. Plywood, it holds flat; headroom and legroom you get, with features that rival those of the biggies. And a price that gives your budget a little breathing room. Afew words about value. A great wagon has to be both a great family car and a versatile utility vehicle. Here are some thoughtful Coronet features. * A cargo area that holds four-by eight plywood panels flat. * A two-way tailgate that opens like a door without your rolling the window down. * Convenient side storage areas in the rear. * An optional rear window cleaning vane that really works. * Choice of two- or three-seat models. Afew words about features. Coronet gives you a wide choice in the amount of richness you get-from the fully carpeted, simulated wood sided Crestwood shown above to the more utilitarian standard models. Only the trim is changed. All models include: * Fully unitized body construction for greater strength and a quiet ride. * Adjustable torsion-bar suspension that offers greater handling ease and stability on curves and over rough roads. * A low emission 318 V8 that runs on regular gas, either low or no lead gas. * A list of standard safety features more than twenty items long including a dual braking system, padded instrument panel and sun visor, and Safety-Action inside door handles. Afew words about how much you should pay for what you want! You can find wagons priced a lot higher than a Coronet that really don't give you that much more. Rest assured that Coronet offers all the room, ride and comfort that a going, growing group like yours is ever likely to need. And then some. Visit your nearby Dodge Boys and try one on for size. Try one on your budget for savings. Dodge Coronet. The great looking wagon priced right in between the too smalls and the too expensives. Right on, Dodge. Dodge Coronet. Hows that for a thoughtful answer, wagon lovers?