National Geographic : 1990 Dec
on forever about just one question if we didn't stop and ask them another one. After a while, you become very sensitive to the comments you get back. A one-on-one conversation with a real live human being is more useful to me than a stack of mathematical data five feet high. Data may tell you whether a certain feature was rated a 4 or a 5. But it wont tell you how to go back and turn it into a 10. People are always amazed that a car company would actually care what they think. Or ask them what they'd like to see in the furre., Speaking with our potential customers is the best thing rt this company can do to keep sAM: our perspective. When you do, you always come back feeling a little clearer on what's important. And who you're working for...) A DIFFERENT KIND Of COMPANY. A DIFFERENT KIND Of CAR. If you'd like to know more about Saturn, and our new sedans and coupe, please call us at 1-800 -522-5000.