National Geographic : 1994 May
In a world of fakes and forgeries, there's one original no one has been able to copy-Jeep? The Jeep name, you see, is a registered trademark of Chrysler Corporation. And a trademark is a word or name used to identify the source of a product. Which means the word Jeep can indicate only our brand. To put it rather simply, a sport utility vehicle by any other name isn't a Jeep vehicle. Take Jeep Grand Cherokee. A vehicle specifically designed for indi viduals who desire the best of both worlds-sophisticated luxury and proven Jeep capability. There's also Jeep Cherokee, the classic expression of versatility, convenience, and value. And Jeep Wrangler. The legendary fun and freedom machine that encompasses all that is Jeep. So, the next time you see our name, remember this: Although there may be other sport utility vehicles on the road today, there's only one Jeep?.. There's Only OneJeep:.. A Division of the Chrysler Corporation. Always wear your seat belt. Jeep is a registered trademark of Chrysler Corporation.