National Geographic : 1982 Dec
The Information Age is caling. Your simple, everyday telephone is about to become something much more. It's about to become your link with the future-the Infor mation Age. As the Information Age be gins to change the way Amer icans live and work, some major changes are taking place in our industry. Changes in technol ogy. Changes in how we're organized. Changes in the way you do business with us. We think these changes are for the better. And we agreed to them because we're looking to the future. Ours and yours. The only way we could move ahead was to change. Because of the many regulations and restraints the telecommunica tions industry in this country was forced to operate under, many technological advances were held in check. The new telecommunica tions policy of this country, with the resulting changes at the Bell System, will remove most of those barriers to new uses of technology. Even now, this new technol ogy is helping to usher in the Information Age. At this very moment, some homeowners are using the tele phone network to dial up news and weather maps on their home video screens. They can shop from department-store catalogs. And even compare supermarket specials. With their ordinary home telephone lines providing trans mission to a video screen, they can dial up information on seats on airlines or in local restau rants. They can even bank at home. Soon, local utilities will be able to use telephone lines to take remote readings of your gas and electric meters. And you'll be able to use those same telephone lines to monitor and remotely control home energy usage. © Bell System The ability to expand tech nology and make telecommuni cations a more important part of your life than ever before is a direct result of the changes tak ing place at the Bell System. Along with your local Bell Telephone company, we'll be telling you about these changes as they occur. In ads like this. In each of these ads you'll find a telephone number. That number is an important part of our "Let's Talk" program. This program has been set up by the Bell System to help you under stand exactly what the changes at the Bell System will mean to you right now. And in the future. Call us. At 1800 555-5000. There'll be somebody to talk to. Somebody to help you. Somebody to answer your questions. To get you information. So call us. And we'll be talking to you. l*6t lk.