National Geographic : 1960 Oct
De Beers Consolidated Mines, Ltd. A gift she'll treasure beyond all others Today, tomorrow, through the years to come, your gift of diamonds will keep this anniversary alive. Time cannot dim their luster, nor changing fashion make them undesirable. "A diamond is forever." This year, let a diamond gift make memorable that special anniversary, or important birthday, a debut, the birth of a child, or any significant event. A trusted jeweler can help you choose a lovely diamond gift from stock-a pin, earrings, a dinner ring or bracelet. Or, he can design a one-of-a-kind original. Whether you spend $100, $500, or more, diamonds give your gift significance, enduring value.