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National Geographic : 1960 Dec
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-A message from your Society's President and Editor tells how new web presses and electronic marvels bring a better National Geographic to our expanding membership Exploring an Epic Year The Annual Message of MEVIILLE BELL GROSVENOR, LL.D., D.Sc. President and Editor of the National Geographic Society OUR FAN MAIL had been heavy. Teachers, artists, and printers especially were writing letters of congratu lations and thanks. Then a long-time member of the National Geographic Society challenged me in person: "What have you done with the pictures in our magazine? They're so much brighter and clearer-almost stereoscopic. Are you using a new kind of photography or something?" "We're using a new kind of everything. New presses, new paper, new inks," I replied. "In fact, you've put your finger on one of the wonder stories of the printing world. We've switched from old presses in Washington to new ones in Chicago. And we improved quality even during eight months of moving!" "This is amazing when you consider an edition of 2 /2 million copies each month," he said. "Why don't you tell us about it in the GEOGRAPHIC sometime?" His enthusiasm thus suggested a theme for this report on The Society's epic year of 1960. The next few pages show you in action the world's finest high-speed presses. You also have a few glimpses of Geographic riches in store for 1961. Certainly one of the most remarkable developments of 1960 has been your Society's continued growth. As in the past, this increase is due purely to your enthusiastic nomination of friends and to thousands of others-fascinated by travel, ex ploration, and the adventure of far places -who have joined our efforts to increase geographic knowledge. Your Secretary is now tabulating thousands of Christmas gift memberships that promise to increase our rolls to a record 2,600,000. Those who act promptly can still send gift member ships; a Christmas-card notice and the January GEOGRAPHIC will start these new members on their adventures for 1961. Famous Africa issue of September, 1960, rolls off one of four new presses. This year The Society transferred the monthly printing of two and a half million magazines from Washington, D.C., to Chicago. The move was accomplished without a hitch. 874 EKTACHROME BY NATIONALGEOGRAPHIC PHOTOGRAPHER B. ANTHONY STEWART O N.G.S.
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