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National Geographic : 1966 Dec
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The Humans are coming! International Harvester is ready. Within the next 33 years the world population is expected to double. You don't set more than 3 billion new places at the table after the guests have arrived. International Harvester is working ahead. Not only in research but in building the facilities, recruiting and training the competent personnel and developing the capabilities to meet the challenge of tomorrow's peopled world. A world where the land must provide twice its present yield. Where all the shelter man can provide with present-day methods just won't be enough. In construction and farm equipment, ® in trucks, International Harvester is planning and engineering ahead-working into tomorrowto put mechanical power to better use for you. International Harvester puts power in your hands
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