National Geographic : 1967 May
Now Precise movie exposures automatically... our solid-state electric eye is behind the zoomlens. The BELL4HOUELL touch: we did more than just give our new Super 8 camera anyautomatic exposure system We gave it our precise solid state Optionic Eye developed through years wh n se research. And wrplac d it re it be ngs-behind the zoom lcrs -t ,r asure only the exact light that ln oror out, the Optronic Eye gives you p1er et exposures every timeo , ~~ hct z1 "} , . ver zoo i from wide anit to <reme closeup, or from "n test ligt to dimmest shade. All yu do~l' cro ntr ate on the action. And iha a tionl With exclusive Powr Fo , this superb 5to1 ooin camera gives you razor-sharp shots See tim. (You get the same basic lens system e designed 'for the Surveyor Moon Shot Program.) And you can go into dramatic slow motion instantly right in the middle of a shot. The Bell & Howell touch? More than a romis, its a commitment to extra pre 'cision and care that makes all our cam eras fine photographic instrumet. Isn't ittime you gave your ouis to Bell &Howell touch? You'lI need a new projector to show Super 8 movies. We have abrand new one that shows both Super 8 and regular 8mm. Start at wide angle. The Optronic Eye gives zoom in. You still get exact exposure as the ® |4 II you perfect exposure automatically. Now... Optronic Eye sees only what the film sees.