National Geographic : 1967 Oct
fascination of nature, all in editions in the hundreds of thousands. America's Wonder lands has sold 494,000 copies, and so great is the demand for the forthcoming Everyday Life in Bible Times that a first printing of 400,000 copies has been ordered. "At the request of the White House His torical Association, the Society produced the first descriptive popular book on the Presi dent's home. Sales have grossed $1,885,005, enabling the nonprofit association to proceed with additions to the historical furnishings of the White House. This contribution was followed by other public-service books, on the Capitol, the Supreme Court, and the Washington Monument, and a second on the Executive Mansion, The Living White House. "Membership growth made possible greatly enlarged support for research and explora 586 tion. It now amounts to a million dollars each year. Through this support and subsequent accounts of the results in the magazine, such names as Louis and Mary Leakey, Capt. Jacques-Yves Cousteau, and Jane Goodall have become household words. "Important discoveries have flowed from the Society's grants. The horizons of man's knowledge have been pushed into the silent world beneath the sea, and backward to the dawn of man. TV Series Wins Coveted Award "In 1963, the American Mount Everest Expedition, with the Society as primary sponsor, placed six men on the summit of the world's highest peak. Later 26 million Ameri cans witnessed the dangers of that hazardous and heroic enterprise through television.