National Geographic : 1954 Dec
Warmest gift ...the blanket that outsmarts the weather A G-E Blanket automatically provides the warmth you need for perfect comfort, adapting itself to changes in room temper atures, while you sleep on without a care for wind or weather. No need to get up for extra blankets if the night turns colder! More than 2,000,000 users have enjoyed the comfort of G-E Automatic Blankets! Choose the warmth you want on the Sleep-Guard Bedside Control. Sleep Guardkeeps you that warm all night, automatically providing more, or less, warmth as needed. Note: only G-E Blankets have Sleep-Guard. One G-E takes the place of 3 ordinary blankets. Warmth without weight. Easily washed either by hand or in your own washer. Just fol low simple directions. Dual-Control model allows each sleeper to choose a different degree of warmth, giving complete personal comfort. Ordinary blankets do not produce warmth, merely hold in body heat. In effect, you must warm an ordinary blanket. Six high-fashion colors: Dresden Blue, Rose Pink, Garden Green, Citron Gold, Flamingo Red, Turquoise. Luxurious Chatham fabrics, bindings by Skinner. Single- or double-bed sizes. Manufacturer's recommended retail or Fair Trade prices, from $44.95 . Togress s OurMost Imporfant Piodf GENERAL ELECTRIC Custom-Contoured corners, specially designed for plenty of foot room, allow ample "give" in the center, keep the G-E Blanket neatly in place. General Electric Company, Small Appliance Division, Bridgeport 2, Conn.