National Geographic : 1957 Nov
You maybe richer than you think! Have you ever shopped for a camera and found that you couldn't afford one as fine as you wanted? One that just seemed to fit your hand . . . with the versatility to meet any photographic challenge . . . and with a big, authori tative lens up front? Well, sir, you are richer than you think. For Argus has designed the C-44 justforyou...atapriceyoucan afford. Only $99.50 with a 50mm, f:2.8 Cintagon lens . . . and every ounce the camera you've always wanted! The specifications speak for them selves: 50mm, f:2.8 Cintagon Lens . . . to capture beauty in full color almost anywhere you'd care to take a camera. Wide Range of Shutter Speeds ... up to an action-freezing 1/300th of a second. Lens-Coupled Rangefinder-Viewfinder . . lets you dial into razor-sharp focus, and compose, through one window. Bayonet-type Lens Mount .. lets you switch lenses in seconds. "M" and "X" Flash Synchronization . . . for plug-in flashgun or strobe. ACCESSORIES: 50mm, f:1.9 Cintagon lens: $89.50 * 35mm, Wide-angle lens: $56.50 * 100mm Telephoto lens (shown in profile view above): $59.50 * Variable Power Viewfinder: $14.50 * L-44 clip-on exposure meter: $17.50 with case California Saddle Leather case: $10.00 * Plug-in flashgun: $8.25. argus ARGUS CAMERAS, ANN ARBOR, MICHIGAN, DIVISION OF SYLVANIA ELECTRIC PRODUCTS INC.