National Geographic : 1959 Apr
AN INTRODUCTORY OFFER OF 'Jhe RCL Victor Society of Great Mlusic UNDER THE DIRECTION OF THE Book-of-the-Month Club ANY ALBUM BELOW FOR $3 9 8 TO NEW MEMBERS WHO AGREE TO BUY SIX SELECTIONS FROM THE SOCIETY WITHIN THE NEXT YEAR FROM AT LEAST 50 THAT WILL BE MADE AVAILABLE SlrturoTscanin CONDUCTS BEETHOVEN'S Nine Symphonies WITH THE NBC SYMPHONY ORCHESTRA IN AN ALBUM OF SEVEN 12-INCH 331/3 R.P.M. RECORDS (NATIONALLY ADVERTISED PRICE $34.98) Wanda andowska ON THE BACHS The Well-Tempered Clavier "THE MIGHTY FORTY-EIGHT" IN AN ALBUM OF SIX 12-INCH 331/3 R.P.M. RECORDS (NATIONALLY ADVERTISED PRICE $29.98) J'lrtur Rubinstein PLAYS CHOPIN 69 Works Complete-All the Nocturnes, Waltzes, Impromptus, Preludes (Opus 28), and Eight Polonaises IN AN ALBUM OF SIX 12-INCH 331/3 R.P.M. RECORDS l (NATIONALLY ADVERTISED PRICE $29.98) A plan to help you build up a fine record library systemati cally instead of haphazardly . . . and at an immense saving MOST music-lovers intend to build up a representative record library of the World's Great Music. Unfortunately, almost always they are haphazard in carrying out this aspiration. By joining with others in systematic collection operating costs can be greatly reduced and great savings for every body result. The remarkable Introductory Offer above is a dramatic demonstration. After their sixth purchase, members then enjoy almost a ONE-THIRD SAVING over the manufacturer's nationally advertised price. For every two records purchased (from a group of at least fifty made available annually by the Society) members will receive a third RCA VICTOR Red Seal Record free. A cardinal fea ture of the plan is GUIDANCE. The Society has a Selection Panel whose sole function is to recommend "must-have" works for mem bers. Members of the panel are: DEEMS TAYLOR, composer and commentator, Chair man; SAMUEL CHOTZINOFF, General Music Director, NBC; JACQUES BARZUN, author and music critic; JOHN M. CONLY, editor of Nigh Fidelity & Audiocraft; AARON COPLAND, composer; ALFRED FRANKENSTEIN, music edi tor of the San Francisco Chronicle; DOUGLAS MOORE, composer and Professor of Music, Columbia University; WILLIAM SCHUMAN, composer and president of Juilliard School of Music; CARLETON SPRAGUE SMITH, chief of Music Division, N. Y. Public Library; G. WALLACE WOODWORTH, Professor of Music, Harvard University. HOW THE SOCIETY OPERATES ACH month, three or more 12-inch 33% R.P .M. RCA VICTOR Red Seal Records are announced to members. One is singled out as the record-of-the-month and, unless the So ciety is otherwise instructed (on a simple form always provided), this record is sent to the member. If the member does not want the work he may specify an alternate, or instruct the Society to send him nothing. For every record purchased, members pay only $4.98, the nationally advertised price. (For every shipment a small charge for postage and han dling is added.) RCA VICTOR Society of Great Music V36-4 c/o Book-of-the-Month Club, Inc. 345 Hudson Street, New York 14, N. Y . Please register me as a member of The RCA Victor Society of Great Music and send.me immedi ately the RCA VICTOR album checked below, bill ing me $3.98 plus a small charge for postage and handling. I agree to buy six additional records within twelve months from those made available by the Society, for each of which I will be billed $4.98, the manufacturer's nationally advertised price (plus a small charge for postage and handling). Thereafter, I need buy onlyfour such records in any twelve-month period to maintain membership. I may cancel my membership any time after buying six records from the Society. After my sixthpurchase, for every two records I buy from the Society I will receive a third RCA VICTOR Red Seal Record, free. O THE WELL-TEMPERED CLAVIER O RUBINSTEIN PLAYS CHOPIN O THE NINE BEETHOVEN SYMPHONIES MR. ) MRS. ....... .. MISS (Please print plainly) ADDRESS ......................... CITY. ................... ... .. ZONE .... STATE. ........................ .. .. ... NOTE: If you wish to enroll through an authorized RCA VICTOR dealer, please fill in here: DEALER'S NAME ...................... ADDRESS............................ PLEASE NOTE: Records can be shipped only to residents of the U. S. and its territories, and Canada. Records for Canadian members are made in Canada and shipped duty free from Ontario.