National Geographic : 1959 May
Treasured beyond all other gifts Unique among the world's great gifts.., diamonds alone remain unrivaled. Timeless, they mark your time together with an enduring meaning that no other gift can give. "A diamond is forever." This year, let a diamond make memorable that special anniversary, or important birthday, a debut, the birth of a child, or any significant event. Scarat, $150 to $545 1 carat, $540 to $2000 2 carats, $1150 to $3800 3 carats, $2225 to $8180 Color, cutting and clarity, as well as carat weight, contribute to a diamond's value. A trusted jeweler is your best adviser. Prices shown cover range of quotations in January, 1959, by representative jewelers. Prices vary widely according to qualities offered. (Federal tax extra.) De Beers Consolidated Mines, Ltd.