National Geographic : 1944 Nov
*Jascha Heifetz, painted for the Magnavox collection of great artists by Boris Challapin Recipe for a great violinist "V\ou always hear of the 'delicate, sensitive violin 1 ist'" says Heifetz. "Well, I assure you that it takes the nerves of a bullfighter, the digestion of a peasant, the vitality of a nightclub hostess and the tact of a diplomat to lead the strenuous life of a violinist." And after all, who should know better than Jascha Heifetz? Born in Russia 43 years ago, he actually can not remember a time when he did not know how to play the violin, for he learned at the age of three on a quarter-size instrument. At seven, he made his debut - and has been self-supporting ever since! His concert career has taken him four times around the world and he estimates that he has played over 75,000 hours. Today he keeps an extensive concert schedule-and also gives numerous performances to service men in camps and overseas. He believes that in wartime music is important. "In these days," he says, "I feel that my audiences are really with me, that we are as one, enjoying a brief escape from realities." When Jascha Heifetzplays, he uses his precious Guar nerius violin dated 1742-or his Stradivarius made in 1731. When Jascha Heifetz listens to recorded music, his instrument is the Magnavox. To enjoy to the full one of Heifetz's masterly record ings hear it played by the radio-phonograph he prefers above all others. So beautifully does the Magnavox reproduce great music, that Kreisler, Horowitz, Beecham and Ormandy have joined Heifetz in choos ing it for their own homes. *Send for Reproductions of Paintings: Set of ten reproduc tions of paintings from the Magnavox collection size 11%" x 9", suitable for framing-50¢ at your Mag navox dealer. Or send 500 in War Stamps to Magna vox Company, Department NLG11, Fort Wayne 4, nd. Ma navox *.e cke ea RADIO PHONOGRAPH MAGNAVOX FM To appreciate the marked superi ority of the Magnavox listen to a Frequency Modulation program over this instrument. Magnavox was an FM pioneer and the reproduction qualities required to take full advantage of FM broadcasting are inherent in the Magnavox radio - phonograph. Buy that extra War Bond today.