National Geographic : 1945 Dec
"I'm giving Jack this alarm clock for Christmas... and maybe a Hamilton, too!" "M/ Y HUSBAND may not get IVL. his Hamilton for Christ mas. But at least he'll get an alarm clock-guaranteed to wake him at six A.M.! "I don't think he'll be too disappointed-even though he's wanted a Hamilton ever since he joined the Navy. "Last time Jack was home he told me about the unbeliev able accuracy of the Hamilton chronometers and navigating watches on his ship. " 'Darling,' he said, 'if you're thinking of giving anyone a watch for Christmas, promise me it will be a Hamilton!' "So far I haven't got the Hamilton. My jeweler says it takes time to make fine peace time Hamiltons after years of building only precision time pieces for war. He says that Jack may have to wait for his Hamilton. "But I don't think he'll be too disappointed. Not when I tell him that his new alarm clock is named Jack, too!" TIMELY INFORMATION FOR CHRISTMAS WATCH BUYERS: Right up to V-J Day, Hamilton was building quantities of precision war timepieces. Not until our government contracts were cancelled could we begin the pains taking job of making civilian watches again. A few are now available. And more are coming soon. But if you can't find a Hamilton this Christmas, give a Hamilton Gift Certificate instead. Your Hamilton jeweler will be glad to secure one for you. It stands for America's most beautiful watch -the coming Hamilton! Hamilton Watch Com pany, Dept. GD-5, Lancaster, Penna. NOTE: Hamilton's experience building watches for railroad men and for the armed forces insures greatest possible accuracy in every size and grade.