National Geographic : 1947 Mar
... FOR WINTER FIRE-POWER! WHEN numbing, crackling cold swoops down from the north ... and icy winds swirl around your engine ... you'll appreciate the superior Fire-Power of Texaco Fire-Chief gasoline. Because that means fast starts . . . rapid warm-up . .. smooth, alert performance ... in spite of Old Man Winter. Be winter-wise! Fill 'er up with Fire-Chief today. At Texaco Dealers everywhere. TEXACO FIRE-CHIEF GASOLINE THE TEXAS COMPANY TEXACO DEALERS IN ALL 48 STATES TUNE IN . . Texaco Star Theatre presents the Eddie Bracken show every Sunday night. Metropolitan Opera broadcasts every Saturday afternoon. See newspapers for time and stations.