National Geographic : 1948 Mar
A NEW MA GAZINE-LOLOADIIG Sm WILIi A iOLLYWOOD IIERITAGE You drop in a magazine of low-cost 8mm film .. . and this new Filmo Auto-8 is loaded! A quick touch to set the Filmo coted lens, and you're ready to shoot! Taking clear, sharp movies in natural color or in black-and-white is as simple as that . . with Filmo Auto-8. But that isn't all. Filmo Auto-8 is amazingly versatile, too. For example: Wanta bigclose-upof a distant scene? Rotate the Swifturn 2-lens turret to bring your telephoto lens into place. Like to get into the picture yourself? Let the Selfoto lock keep your Filmo running. Would it help to see your golf stroke in slow motion? Filmo Auto-8 can slow action to as little as one-fourth the normal rate. Whenever and howeveryou use Filmo Auto-8, you'll know that your camera is doing its job 100%. For it's a proud product of the craftsmen who for 41 years have met Hollywood's most ex acting professional equipment needs. See Filmo Auto-8 at your dealer's, or write Bell & Howell Company, 7104 McCormick Road, Chicago 45. I ______._--- -_-~d-._I__ ~L1 -LI.