National Geographic : 1930 Feb
BROADWAY AND FIFTH AVENUE AT MADISON SQUARE, NEW YORK THE WORLD'S MILLIONS KNOW THIS ADDRESS...THE FIFTH AVENUE BUILDING MANY millions throughout the world call to mind a definite picture when Fifth Avenue and Broadway are mentioned. The Fifth Avenue Building rises at their intersection . . . Hundreds of thousands of buyers come to The Fifth Avenue Building to inspect and to buy the merchandise displayed, for here are housed the offices and display rooms of the leaders of many lines of business. Women's wear, men's wear, pottery, glass, office equipment, cards and stationery, laces, toys, novelties, and kindred lines are bought and sold within these walls. ... The building is available from any part of metropolitan New York. It is ten minutes by subway to Pennsylvania Station and thirteen to Grand Central. Busses and surface cars pass the doors. Elevated lines are within the radius of two blocks.... A booth in the lobby supplies information concerning the lines listed within the building and gives directions to places of civic interest and amusement. An excellent restaurant serves good food in the pleasant surround ings of the main floor.. . . Allow us to show you about the building during your next trip to New York. THE FIFTH AVENUE BUILDING S"MORE THAN AN OFFICE BUILDING"