National Geographic : 1934 Oct
THE FIVE-PASSENGER CONVERTIBLE SEDAN-PHAETON The LINCOLN IT Is no coincidence that next to many a sportsman's affection for his horses is his pride in the car he drives. Courage, endurance, power, speed in the one have their almost animate counterpart in the other. The conquests of the Lincoln are decisive. A college student driving steadily from Pittsburgh to Denver ... a citizen of Michigan who has spent on replacements less than $100 in 79,000 miles... a Florida business man purchasing his eighth Lincoln in preference to an airplane . . . to these people, and to owners every where, the Lincoln is as nearly perfect a motor car as it is possible to build. The V-12 cylinder engine, developing 150 horsepower, Lincoln engineers declare unsurpassed by any they have thus far designed. Throughout, the car is a luxurious expression of ideals honestly interpreted. Two wheelbases-standard and custom-built body types.