National Geographic : 1938 Apr
GENERAL NOW OFFERS THE SENSATIONAL, QUICK-STOPPING DUAL 8 .. For your COSTS LESS THAN A DOLLAR MORE It's welcome news to owners of popular priced cars that they can now have the quick-stopping safety of the sensational General Dual 8-plus dceate General's famous big mileage comfort and style WHENYOUAPPLY -all in a General tire that costs less than a dollar THEBRAKESTHAT ELIMINATESSKID- more than an ordinary first-line tire! TAILSPINS The new General Dual 8 will give you safer year round driving. Its famous squeegee tread is the greatest skid protection ever invented. When you apply the brakes you stop-no matter how wet the pavement. There is no dangerous tail-spin or skid-swerve. With this rainy day safety, you get, also, the kind of long wear that has made General known as America's big mileage tire. Of course you want the greater safety and mileage of the Dual 8. At its amazingly low o0' , price it is the greatest tire value you can buy! ~Gk. See the General Tire dealer today! Your new car deserves this Top Quality General Tire. Your safety demands it for your present car. * The new Dual 8 is available with smartly styled white sidewalls at slight additional cost. They add the 40 final touch of distinction to your car. THE GENERAL TIRE & RUBBER CO., AKRON, O. © 1938 The General Tire & Rubber Co., Akron, O. PUT THEM ON YOUR sSrGJ i The General Tire dealer will make you a liberal al lowance for the equipment tires that come on your new car. For the lowest change-over price in Gen erat's history you can now have all of General's qentiuick-stoppng safety, big mileGeographic--Itage and low pressureidentifies you." comfort right from the start. "Mention the Geographic-It identifies you."