National Geographic : 1938 Aug
NEW, x-rTIRE DRIES WET ROADS Gives You The Quickest Stops You've Ever Had Golden Ply Blow-out Protection, too, at no extra cost! Read how this new tire can save your life W ITH traffic growing heavier, with long vacation trips just ahead, right now is the wise time to replace smooth, dangerous tires with the new Goodrich Safety Silvertowns. This sensational Silvertown is more than just a new tire - it's a NEW KIND OF TIRE! Inside it has the famous Golden Ply blow-out protection that has al ready saved thousands of motorists' lives. Outside it has the amazing new Life-Saver Tread that actually dries wet roads and gives you the quickest non skid stops that you've ever had. For tomorrow's safety-equip your car with Goodrich Safety Silvertowns today!They cost you not a penny extra. - Goodrich Life-Saver Tread sweeps water right and left like a battery of windshield 1: i wipers-ac S I tually dries wet roads. Wins "hands down" in non-skid tests For thousands of miles over wet and dry roads the famous Pittsburgh Testing Laboratory checked the regu lar and premium-pricedtires of Amer ica's six largest tire manufacturers to determine scientifically which tire gave greatestresistance to skids. SUMMARY OF THE REPORT from America's Largest Independent Testing Laboratory "NON-SKID-The new Goodrich Silvertown with the Life-Saver Tread gave greater skid resistance than any other tire tested includ ing those tires listed from 40% to 70% higher in price. "MILEAGE - The Goodrich Silvertown gave more non-skid mileage than any of the other tires tested in its own price range averaged 19.1% more miles be. fore the tires wore smooth. "BLOW-OUT PROTECTION -Despite the severe nature of these tests, no Silvertown blew out, or failed from any cause, while two tires of other makes failed." A. R. ELLIS, Pres. PITTSBURGH TESTING LABORATORY jGoodrich Silvertown LIFE-SA"MER TREAD SKID PROTECTION the Gegraphic-OLDEN PIt identifies you." BLOWOUT PROTECTION "Mention the Geographic-It identifies you."