National Geographic : 1915 Jan
STHE WHITE - a masterpiece The distinguishing characteristic of a masterpiece is harmonious perfection. Every line in the marble, every color in the picture, every thought in the book, belongs to and blends into the complete creation. An analysis of White Motor Cars-line by line and feature by feature will bring out many thoughts, each one of which will seem to be paramount. The complete elimination of the conventional back of the front seat-always awkward in appearance-through the accomplishment of the finally-perfect stream-line body, may impress many people as an unusually important thing. And it is. Yet, in viewing The White the eye is led naturally and easily along until at last the mind holds, as in the beginning, the picture of the complete car. White leadership is a principle Many mechanical features that are "new" today were perfected and presented in The White long ago. 1909 saw The White with the first mono-bloc, long-stroke, high speed motor-the very type which now is heralded as a sensation. In 191o The White presented the logical left-side drive with center control, and in 91xI The White introduced electrical start- ing and lighting with the tremendous ad vantage of a non-stallable engine. From time to time other important im provements have been brought out, and today The White holds a position peculiar to itself in that mechanical excellence has been matched with external beauty. The latest White Motor Cars are now ex hibited by all White dealers. THE WHITE COMPANY CLEVELAND Manufacturers of Gasoline Motor Cars, Motor Trucks and Taxicabs rL "Mention the Geographic-It identifies you."