National Geographic : 1916 Jan
"LOOK ITUP INNELSON'S" The World's Great Rulers, Statesmen, Diplomats, Scientists, Specialists, and Scholars, when seeking the most Accurate and the Latest Informa tion, Depend upon Nelson's-The World's Greatest Question Answerer Because by means of Nelson's Perpetual Loose-Leaf Binding Device Nelson's is years later than any of the other Encyclopaedias, which are bound in the old way of stitching and gluing. Nelson's Perpetual Loose Leaf Encyclopaedia is always new-IT CANNOT GROW OLD. How Nelson's Loose-Leaf Revolutionized All Encyclopaedia Making When on November 15, 1907, Nelson's Perpetual Loose-Leaf Encyclopedia was perfected, news papers and magazines and publishing houses everywhere recognized the great practical value of the loose leaf binding device as applied to Encyclopedia making-because by this means Nelson's Encyclopaedia could be kept always new, and could be relied upon to supply the facts of today as well as the facts of yesterday. At once the cumbersome, unsatisfactory method of issuing year books was superseded. Since. its appearance in 1907, Nelson's Perpetual Loose-Leaf Encyclopaedia and Research Bureau for Special Information has achieved the most remarkable success in the history of Reference Book publishing, and is now to be found in all parts of the civilized world--in Government Departments, Libraries, and Educa tional Institutions wherever the English language is spoken. The fact that Nelson's Perpetual Loose-Leaf Encyclopaedia is the standard authority in every quarter of the globe is in itself the highest recommendation. No book which is not thoroughly good could stand the inquisition of these hundreds of thousands of readers and continue to sell as Nelson's is selling now. Bound in Twelve Handsome Volumes Nelson's Research Service Bureau Treating over 1,000,000 topics, with 7,000 illustrations. 500 new Nelson's Permanent Research Service Bureau for Scientific Reports maps and plans, models, manikins, and colored plates. The Patented and Special Information andl Special Correspondence is the only organi Loose-Leaf Binder makes a volume so practical that by simply turning zation of its kind in existence. It is prepared to answer fully and freely any question, to supply free any information that Nelson's a nut the pages are loosened, tile obsolete pages easily removed, and suscribers may ask or may want to know. Any time a subscriber subscribers may ask or may want to know. An y time a subscriber the new pages substituted. The Publishers issue to subscribers not wishes a special report on any subject, large or small, old or new. he less than 250 revised pages each six months-in March and October- simply writes to Nelson's Research Service Bureau with the positive thereby making Nelson's Encyclopadia always new and abreast of the assurance that he will promptly receive the latest obtainable and most times, dependable information on that subject. The World is Moving Fast. We Must Move With It Sciences change overnight. Discoveries are of last week-inventions of yesterday. The man or woman who progresses is keeping abreast of the times. Encyclopedias that served you well within the last decade are now practically obsolete. They tell you nothing of The Great Dept. 31K War in Europe-destined to change the map and history of the world; Sinking of the Lusitania; the Ancona Controversy; new U. S. Federal Trade Commission and U. S . Naval Advisory Board; Panama-California Exposition; The New Seaman's Thos. Nelson Law; Mexico in 1915; the most recent Cancer Treatments; Gary Plan and other recent Educational Developments; Fly- & Sons ing Machines in 1915; Trust Decisions of 1915, and thousands of other subjects and current events that cannot be found 381-385 4th Ave. in any other Reference Work. New York City rEXCHAN E T We are constantly receiving inquiries asking us to make an allow- Please send m e portfolio ance for old encyclopaedias to apply as part-payment on NEL- containingsamplepages-beau SON'S. We have therefore prepared a price-list, stating the tif ullyIllustratedwithColoredMaps amount allowed, which will be mailed upon request. a nd Plates; also photographsandplans S andfull Informationhow,byeasymonthly When All Other Encyclopdias ail payments,I canownNelson'sPerpetualLoose WLehenaf Encyclopaediaand receivea FREEMember Si" L fOK TTT T '' shipto N Nls ResearchSer Bce BureauforSpecial .L. ,J 'J . U Information. This incurs no obligation on my part. THOM AS N ELSON & SONS a-e............................... ........ Publishers Since 1798-Bibles, Hymnals, and Prayer Books Address ................................ Dept. 31 K-38 1-385 Fourth Avenue, New York City City............... . ..... State ... ............ ..... "Mention the Geographic-It identifies you."