National Geographic : 1917 Jan
T HE charm of the Colonial is the in -spiration for many of the most beau tiful homes of today. Fortunately the return to white and mahogany comes at a time when almost every housekeeper knows the easy, successful way to take care of finely finished woodwork and furniture. Like most other articles that cannot be S cleaned safely or satisfactorily by ordi nary methods, enameled wood trim and choice pieces of cabinet work require only the judicious application of Ivory Soap l to look their best. Ivory Soap removes the dirt without harming the finish. Its mild, white, pure, I neutral lather does nothing but cleanse. IVORY SOAP . v lip Being free from alkali and all harsh ma terials, it is perfectly safe. Being free from unsaponified oil, it leaves no greasy film. Just the usual care which common sense suggests when applying water to a fin ished wood surface-lukewarm suds, dampening only a small part at a time, prompt drying with a chamois skin insures success with Ivory Soap. Directions for cleaning over a hun dred articles not ordinarily washed with soap and water are included in this booklet, "Unusual Uses of Ivory Soap". Thousands of wo men have found it very helpful. You should have a copy. It is free. Address The Procter & Gamble Co., Dept. 23-A, Cincinnati, O. .i 994 P Lo .© URE "Mention the Geographic-It identifies you."