National Geographic : 1917 Apr
Fair List Prices Fair Treatment iOODRICH SILVERTOWN LOOK THEIR ARISTOCRACY IRE of roialpedigree is Silvertown. Look down into it where its sinewy two-ply cable-cord structure is laid bare, and you will see why the Silvertown, marked with the Red Double Diamond, is a tire apart. Inside and outside Silvertown looks its aristocratic lineage. You see its aristocracy INSIDE in that exclusive cross-wrappedbody, the patent-protected, rubber-saturatedfoundation of a tire, which conquers the great destroyer of tires-internalheat. You see it OUTSIDE in the extra-size of the tire. Out of its inimitable making come a gasoline-savingeconomy, a smoother riding comfort, a greater-mileage, you can not afford to be without. THE B. F. GOODRICH RUBBER CO., Akron, Ohio Also maker of the famous fabric Tires Goodrich Black Safety Treads Ten Silvertown Cord X-cels: 1. Increased engine 4. Speedier. 8. Give greater power. 5. Coast farther, mileage. 2. Smoother riding. 6. Start quicker. 9. More resistive 3. Fuel saving. 7. Easier to guide. against puncture. 10. Repaired easily and permanently. "Mention the Geographic-It identifies you."