National Geographic : 1917 Jun
Fair List Prices , &, ir Treatment GOODRICH, SY ILVERTOWN I! Cable Cord -40%Rubber Immune to Tire Fever SEHOLD how cord and rubber are fused into the flexible, powerful cable-cord which forms the exclusive patent S protected body of a Silvertown tire. Note the rubber core, and how each cord tendon in the cable-cord lies completely encased in a cushion of rubber. Corded and cabled under high pres- the plies of many-ply tires-the sure, which replaces all air in the great destroyer of tires. fiber with rubber gum, it is fused With but two plies of strong, cool with rubber as a cobbler s waxed cablecord-Silvertowns, trade end iswaxed with wax. marked with the Red Double That fusion of rubber and cord, Diamond,are bound to outlast and Thatfusion of rubber anoutserve many- ply tires with their cool no matter how fast the tire multiplied tire fever. whirls, when cross-wrapped in the Silvertown's two-ply body, is the Moreover they give a style, a secret of Silvertown's IMMU- smoother riding comfort and NITY from TIRE-FEVER-the gasoline saving economy you can internal heat rubbed up between not afford to deny yourself. |m THE B. F. GOODRICH CO., Akron, Ohio SiGoodrich also makes the famous Fabric Tires-Black Safety Treads "lvet mas all cars highl-rade" tad "Mention the Geographic-It identifies you."