National Geographic : 1920 Jul
_ c7he TONE AMPLIFIER WITa G0C.LL REMOVED Judge by the Tone Before buying your phonograph Phonographs differ as their names differ. Let a name like Brunswick be your assurance of superiority. To choose which one of the few fine ones that appeals to you most, hear them; make comparisons. Let your ear decide. Judge their tonal qualities. Which has the more natural tone? Which has the absence of metallic sounds? Which brings the finest qualities? In the Brunswick Method of Reproduction are included the latest and best practices. New inventions, new ideas and new standards have brought The Brunswick its rapid rise to fame. This super-instrument has been judged according to our advice: its owners have been invited to make comparisons. It has sold itself because of its outstanding betterments. One improvement is the Ultona, our all-record repro ducer, a great invention. It does away with attachments and make shifts. At a turn of the hand it presents to the record the proper needle, the proper diaphragm. Each type of record is played at its best. Another advancement is the Brunswick Tone Amplifier, built entirely of molded wood. It connects directly with the Tone Arm. There is no cast-metal throat. Hence amplification of tone waves con forms to acoustic laws. This improvement brings new clar ity and an absence of foreign sounds. Tone is the true standard of phonographic value. Make a studious comparison. Then you will be certain of continu ous satisfaction. A Brunswick dealer will be de lighted to assist you in a tone com parison. Ask to hear your favorite records of any make played on The Brunswick. It will be a reve lation. Ask also to hear the neo Brunswvick Records. Remember, Brunswick Records cant be played,o any phonograph woit steel or fiber needle THE BRUNSWICK-BALKE-COLLENDER COMPANY General Offices: 623-633 S. Wabash Ave.. Chicago Branch Houses in Principal Cities of Canadian Distributors: Musical Merchandise United States. Mexico and Canada Sales Co.. 819 Yonge St.. Toronto "Mention The Geographic-It identifies you"