National Geographic : 1924 Mar
Are you a micawber? MEET an old friend-Mr. Wilki Micawber! First introduced to y by Charles Dickens in "David Copperfiel Always procrastinating, always out of mon always "waiting for something to turn ut And yet such a good fellow in so many wa] Nevertheless your sympathy went out to 1 trusting, never-deserting wife and their fi children. And today you have only to lc about you in every city, town and village in every office, shop or factory-to see he this little family has multiplied thousand and millions of times. You meet its descc dents everywhere. A micawber is the person who hasn't penny in the bank, a share in the buildi: and loan association, an interest in ai benefit fund or a dollar's worth of life inst ance. A micawber i? a person who hast saved a cent. CHARLES DICKENS put the word, mica into the English language seventy-five years Straight-thinking economists put the word, get, into it eighty-eight years before that. Micawbers prefer to spend what they have wait for "something to turn up". No limita of a budget for them! Yet the strange part is this: It isn't a budget that holds your sc; living down; it's your income. In fact, bu ing your expense is a real incentive to inc your income, as well as the best way to gi very most out of what you have now. It you just where your money is going, it goes instead of afterwards. The diffe The Metropolitan Life Insurance Company has an intimate financial relationship with more than 20,000,000 policy-holders. In this friendly contact with one-sixth of the population of the U. S. and Canada, it has come to know how great a need exists for a definite, simple plan of sav ing. Most people would like to save if they knew how. But the question usually is-"How can I save on my income?" To answer this question, the 1O23, M. L. .Co. 'My other piece of advice, Copperfield, you know. Annual in come twenty pounds, annual expenditure, nineteen nineteen six result happiness. Annual income twenty pounds, annual e. Iendt, 'is' twent/jyPonts o'nztbtui t ,r 'ilt mie,? , between budgeting and account ing is that one looks ahead while the other looks back. Which way do you wish to look? Get on a budget basis and you will step up and out of the mic awber family-if you are a mem ber of it now. You will stop waiting for "something to turn up." You will begin to go ahead. You will begin to get your share of the good things that only savings can buy, including your financial independence in the years to come. Metropolitan has worked out a simple, practical plan for budgeting one's income. It shows practical budgets worked out for small, medium and generous incomes. And it tells the true and inspiring stories of many men and women who have learned to save-true stories that sound like fairy tales. On your request, we will mail you free of charge a copy of this booklet, "Let Budget Help". HALEY FISKE, President. rl,!rP n r, , ic, 1 ' '4_[, ?. .(Di ]ri"?rs ' ', } .;H S *I1 i 4-,.,*,. ,,I ,,, ^^j^ 8 '-!^ Published by METROPOLITAN LIFE INSURANCE COMPANY-NEW YORK Biggest in the World, More Assets, More Policyholders, More Insurance inforce, More new Insurance eachyear "Mention the Geographic-It identifies you." II I___ _ --- ~ .