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National Geographic : 1925 Jan
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4 MISCHA LEVITZKI AT HIS STEINWAY STEI NWAY THE INSTRUMENT OF THE IMMORTALS IN THAT dramatic moment of quiet before the first note is struck, the concert pianist mar shals swiftly all his genius, his spirit, his skill. And there is scarcely a great pianist since Liszt who has not drawn, in that moment, new courage from his utter confi dence in his chosen instrument-the Stein way. Paderewski, Hofmann, Levitzki-these and others of the great pianists know how perfectly the Steinway translates the mellow, golden harmonies of Schumann or the sharply etched roulades of a Bach fugue. They know how the Steinway at a touch becomes a singing animate voice, instantly responsive to the most extraordinary demands. This knowledge of the superiority of the Steinway is shared by the public at large. For the great majority of Steinway pianos are purchased on limited incomes and for unassuming homes. As a matter of principle, it has been kept within the reach of every true lover of music-sold at the lowest possible price and upon the most convenient terms. Each of the various models is a true Steinway. And each will return, decade after decade, full measures of pleasure and delight. You need never buy another piano. There is a Steinway dealer in your community or near you through whom you may purchase a new Steinway piano with a small cash deposit, and the balance will be extended over a period of two years. *Used pianos accepted in partial exchange. Prices: $875 and up Plus transportation STEINWAY & SONS, STEINWAY HALL 109 East Fourteenth Street, New York
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