National Geographic : 1928 Feb
< Midway between two rivers, equidistant from Central Park and the Battery, rises Fi, THE FIFTH AVENUE BUILDING YYY ASK anyone where The Fifth Avenue Building is and you are more than likely to get the answer, "At Madison Square. Right where Broadway cuts across Fifth Avenue." It is a well-known address. But more than that, it is one of the most conve niently located buildings in New York. Your offices are at the city's commer cial heart. Subways, elevated lines and busses put you at once in touch with all uptown and downtown. You are equidistant from the Battery and Cen tral Park. Madison Square, Broadway and Fifth Avenue form an open area unequaled for light and air and a pleasant view. Since before the Civil War, 200 Fifth Avenue-the address of The Fifth Avenue Building, has been prominent in New York. It was on this site that the famous old Fifth Avenue Hotel stood, renowned the country over as a meeting place of fashion and importance. The Fifth Avenue Building now carries on the tradition of leadership with which its location has long been associated. It is not surprising, then, that the tenant list of The Fifth Avenue Build ing is one of national importance. Here are business men who represent leading lines of industry. Great firms in the paper industry . . . glass and china ware merchants . . . toy and novelty dealers . . . men's wear makers of national prominence.., leaders in their respective fields. Surely to have offices in this building is to do business from an address which is in itself a recom mendation of repute. THE FIFTH AVENUE BUILDING Broadway and Fifth Avenue at Madison Square, New York "More than an office building"