National Geographic : 1928 Jun
A home town enterprise backed by national experience An Advertisement of the American Telephone and Telegraph Company THE Bell System is a home town I enterprise in operation so that each 4 community may have service that O suits its needs. It is a national enter prise in research, engineering and manufac ture so that every telephone user may have the best that concentration and quantity production can achieve. There are twenty-four operating com panies devoting their energies to telephone problems throughout the United States for example, the Northwestern Bell Telephone Company operating throughout Iowa, Min nesota, Nebraska, North Dakota and South Dakota. It has I1,000 men and women friends and neighbors of the other people in their towns - working to maintain in its S territory the best standards in teleph , ony now known. InNewYork,in the American Tele phone and Telegraph Company and the Bell Laboratories, are 5000 persons, includ ing scientists, engineers and consultants in man agement, engaged in inventing better appa ratus and discovering better ways to do things. The Northwestern Company with its II,ooo employees has the use of all that this group of 5000 in New York discover and perfect. Likewise the other twenty-three operating companies. They are regional or ganizations adapted to local conditions, but behind every telephone in city or hamlet is the national organization for the develop ment of the telephone art.