National Geographic : 1928 Nov
Kansas saves Twenty Years An Advertisement of the American Telephone and Telegraph Company MORE than three hundred a studies are being carried on constantly by the research, engineering and business staffs of the American Telephone and Tele graph Company and the associated companies of the Bell System to ac complish definite improvements in telephone service. In 1927 the number of local calls not completed on the first attempt was reduced by 5 per cent. This means the better handling of 200,000,000 calls a year. In 1926 the average time of handling toll and long distance calls was 2 min utes. In 1927 this average was reduced to I 2 minutes, with further improve ments in voice transmission. On 6,820,000 long distance and toll S calls made in Kansas in 1927 an average reduction of a minute and a half was made on each call-a total of twenty years saved. These more than three hun dred special studies have as their goal definite improvements in local, toll and long distance service. It is the policy of the Bell System to furnish the best possible service at the least cost to the user. The American Telephone and Tele graph Company accepts its respon sibility for a nation-wide telephone service as a public trust. It is funda mental in the policy of the company that all earnings after regular divi dends and a surplus for financial secur ity be used to give more and better service to the public.