National Geographic : 2007 Oct
Going After GLOBAL At Unilever,corporate responsibility and sustainable development are central to our business strategy and Vitality mission. Unilever's commitment to sustainability challenges us to find innovative ways to maximize business and brand value while minimizing our environmental footprint. Eco-efficient production, sustainable sourcing, responsible product design, and brand innovation are key to delivering on our growth strategy. We believe that successful brands of the future will be those that not only provide functional benefits, but also meet the concerns of consumers as citizens; inother words, brands that not only make you feel good, look good, and get more out of life, but that also do good. Working with the EPA and others who share our vision and commitment to responsibly reducing environmental impacts will provide us with the opportunity to reconfirm our long-term approach and continue to work for a more sustainable future. Concern for global warming has truly escalated over the past decade. Climate change affects agriculture, the availability of clean water, the intensity of storms, as well as rising sea temperatures and sea levels. In February 2002, the U.S. Environmental Protection Agency (EPA) launched the Climate Leaders program in an effort to reduce greenhouse gas (GHG) emissions and the risks associated with global warming. This program partners with companies to devise long-term climate change strategies by setting aggressive goals over the next five to ten years. Through the program, the EPA provides technical support to partners to help them measure the * iRING emissions sources of six major gases using the Climate Leaders GHG inventory protocol. Through the careful tracking and reduction of these B reaping the benefits of emissions, corporations eco-esponsibe ohavir are meeting these companies have their environ- aiso improved their overall mental goals, business models. Since each corporation is unique, the mitigation of their respective climate footprints can be varied. The Climate Leaders program uses a customized approach for reaching emissions reduction goals, with companies finding opportunities in onsite energy use and waste disposal, air conditioning/ refrigeration, purchased electricity, mobile sources, and other areas. By reaping the benefits of eco-responsible behavior, these companies have also improved their overall business models. In fact, in the past five years, the business partners of Climate Leaders have grown from 11 to nearly 150, representing a variety of industries from heavy manufacturing and finance to health care and packaged goods. And these companies aren't just giving us lip service: The first eight have already achieved their goals. Learn more about the Climate Leaders program and partners at epa.gov/climateleaders.