National Geographic : 1970 Jul
minum beer cans. We'll be taking their cans from Arizona, Colorado, New Mexico, Wyoming, Utah, Nevada, Kan sas, Oklahoma, Texas, and California. Used aluminum is valuable. What makes the program work is the basic value of aluminum itself. Scrap aluminum is worth $200 a ton, because it can be melted down and reused so readily. Scrap steel, by comparison, brings only $20 a ton; paper, $16 a ton. So used aluminum cans are worth picking up, worth saving and taking to a reclamation plant. Reynolds is able to offer 1/2¢ per can, and to suggest that Boy Scouts, hospital charity groups, and other organizations-and individuals raise funds by collecting and returning aluminum scrap. They're taking our suggestions. One million cans that don't show up in Los Angeles garbage heaps every month prove that. Letters for anti-litter. Our anti-litter efforts have brought us much applause from Boy Scout officials, Congressmen, Keep America Clean groups, civic leaders, and many others. But our chief satisfaction is in being able to help with this most difficult and important problem. We intend to keep at it, and to work even harder. Reynolds Metals Company, P.O. Box 2346-LRR, Richmond, Virginia 23218. Individuals and organizations bring all-aluminum rinn to the Reynolds reclamation center. usea cans pass rnrougn a magnerin separuor aun are then shredded. After shipment to reclamation plants, the shredded aluminum is melted and castinto secondary ingots. Ingots then move into other Keynolds plants TO De formed into sheet, plate or other mill products. The recycled aluminum re-enters the economy in a variety of attractive, durable new products.