National Geographic : 1976 Apr
General Telephone & Electronics, One Stamford Forum, Stamford, Conn, 06904 Over a billion flashes that's a lot of shots with Blue Dots. More pictures are taken with Sylvania Blue Dot TM flash prod ucts than any other brand. GTE Sylvania invented the flashcube back in 1965, and it was a lightning success. For the first time, people could snap four flash pictures without changing bulbs. Then we invented the Magi cube, the first flashcube that worked without flash batteries. Today our flash products in clude Hi-Power flashcubes, Flash Bars, and the new Flip Flash that gives the photog rapher eight flashes. To 23 million people GTE is the phone company. But we're al so GTE Sylvania-and that makes us the world leader in flash prod ucts, with a production of over a billion flash units a year. Enough to take half-a-dozen Pictures of every American. In a flash.