National Geographic : 1978 Sep
TINE CHINA PLATE COLLECTION No one has captured the spirit of America like Norman Rockwell. So often, looking at a Rockwell painting is like looking in a mirror: we recognize ourselves or recall the way we were. A Magnificent Tribute to America's Best-loved Artist Now, for the first time ever, twelve of Norman Rockwell's greatest paintings will appear in the splendor and permanence of fine china. The Dan- bury Mint is proud to announce The Norman Rockwell Fine China Plate Collection, a beauti ful way to enjoy Rockwell in your home and pre serve his art for future generations. Plates of the Very Finest China Each of the twelve plates in this collection will be crafted by the Gorham Company, creators of heirlooms since 1831. The same meticulous attention to detail that Rockwell lavished on his original paintings will be taken to render them faithfully on fine china. As a finishing touch, a luxurious band of precious 22 kt. gold will be individually hand-applied to each plate. An Important Collecting First This marks the first time that these twelve classic Norman Rockwell paintings have appeared on fine china plates. And please note that these paintings will never be authorized to appear on china plates again. Thus, the total number of china plates bearing these classic Rockwell paintings will be limited to the number of subscriptions entered for this collection. Limited Edition To further enhance its collecting value, The Nor man Rockwell Fine China Plate Collection will be issued in a strictly limited edition, available only from the Danbury Mint and only by advance reservation. The U.S. edition of this extraordinary collection will be limited to the number of reser vations postmarked by September 30, 1978, and then will be closed forever. Convenient Acquisition at a Guaranteed Price You can reserve your collection of Norman Rock well plates simply by completing the attached reservation application and returning it today. It is not necessary to send any money with your reser vation. You will be billed for each of your plates individually at two-month intervals at the same low price. Assured Satisfaction If you receive any plate you are not completely satisfied with for any reason, you may return it for replacement or refund. Naturally, you may discontinue your subscription at any time. RESERVATION APPLICATION R-15 The Danbury Mint Must Be 47 Richards Avenue Postmarked By Norwalk, Conn. 06856 September 30,1978 Please accept my subscription reservation to TheNorman Rockwell Fine ChinaPlateCollection. I understand that this collection is a limited edition of 12 Fine China Plates each depicting a different Norman Rockwell painting. The plates will be issued at a rate of one every two months at a guaranteed price of $23.50 per plate (plus $1.50 postage and handling). I understand that I need send no money now. I will be billed for each plate individually at two-month intervals. I may cancel my subscription at any time, and any plate that I am not completely satisfied with may be returned for replacement or refund. Name Address City, State, Zip ] Check here if you want each plate charged, as it is shipped, to your D BankAmericard/Visa D Master Charge Credit Card No. Expiration Date Signature .....................................................