National Geographic : 1968 May
1. Mercury's tilted powerhead prevents wet fuel from puddling in -,, the cylinders and intake ports, keeps the engine firing smoothly from slowest idle to top speed. 2. Fixed-jet carburetors provide the precise air-fuel mixture for maximum power and fuel economy -never need resetting. 3. System of Silence. Sound- ..- "" engineered cowl, sound-sealed re mote control and fuel-line fittings, internal reed valves, exhaust relief silencing plus Jet-Prop exhaust. 4. Low-level water intake as sures a continuous flow of cooling water to the engine, even when the prop isn't completely submerged. Location of water intake prevents clogging by weeds or debris. 7. Twist-grip throttle gives you o one-hand control of both speed and S direction. 8. Full forward-neutral-reverse - gearshift for instant maneuver ability in the tightest spot. 9. Remote fuel tank with simple .. bayonet-mount plug obsoletes motor-mounted tanks. No more messy filling, no spilling-no slip pery, reeking, flammable gas in your garage or in your car. *-«. 10. Dual clamp brackets are standard on all Mercs, make mount ing easier, anchor the motor more securely. 11. Smooth, angled leading edge Sis designed to glide over submerged obstructions and through weeds safely and easily. 12. Rugged gear case housing .-.. has no nose to catch and hold weeds... is cast in one piece to assure permanent alignment of gears and bearings; no gaskets to leak-water stays out, lubricant stays in. \ \4%4 5. Shearproof drive eliminates vulnerable shear or drive pins. In stead, a live-rubber safety clutch '%. "gives" on impact, then resumes running. 6. Jet-Prop buries exhaust sound ,. and fumes deep underwater behind your boat. Just try to find another outboard with half as many. FIRST IN MARINE PROPULSION Kiekhaefer Mercury, Fond du Lac, Wisconsin. Division of Brunswick Corporation. Kiekhaefer Mercury of Canada, Ltd. Kiekhaefer Mercury of Australia Pty. Ltd.