National Geographic : 1956 Oct
Most valued symbol of your devotion A diamond, most valued of gems, stead fastly suggests the measure of your devotion. Its matchless excellence demonstrates, as no other gift can, the quality of your thought ful discernment. In a diamond, the soundness of your judg ment is proven; for regardless of size or price, it has enduring value. Most welcomed, most cherished of gifts, a diamond testifies to your achievement. This year, let a diamond make memorable that special anniversary, or important birthday, a debut, the birth of a child, or any significant event. /2 carat 1 carat 2 carats 3 carats $200 to$500 $590to$1155 $1365to $3320 $2725to $6450 Color, cutting and clarity, as well as carat weight, contribute to a diamond's value. A trusted jeweler is your best adviser. Prices showncover the range of quotations in July, 1956, by representativejewelers for their top-quality unmounteddiamonds.(Federal tax extra.) Pricesvary withtop qualitiesoffered. Exceptionally fine stonesare higher. DeBeersConsolidatedMines,Ltd.