National Geographic : 1940 Nov
Endless ]eaui y... Eternal Sereniiy Ageless ... immortal... the rare loveli= ness of this enchanting land reflects its lasting image in the wondrous rapture of visitors to Japan. On every side one finds exquisite beauty revered for more than eighty general tions. Blending with these priceless set tings of placid lakes, gleaming cascades ... stately, snow=tipped mountains, bounteous gardens, pagodas, arching bridges...are the charming legends, unaltering traditions, fascinating pagan eantry of ancient Nippon. Here, Time tells an enthralling story a tale contrasting strangely with the ultramodern conveniences and West ern World comforts and diversions. In Japan, visitors live and travel amid every luxury, yet know the rare experi ence of beauty that is beyond equal... restfulness that is unsurpassed. BOARD OF TOURIST INDUSTRY JAPANESE GOVERNMENT RAILWAYS For illustrated literature, apply to your travel agent or Japan Tourist Bureau, 630 Fifth Ave., New York, or 1151 South Broadway, Los Angeles. 2600th ANNIVERSARY YEAR-660 B. C.-1940 A. D. WANTED... MUST BE a bred-in-the-bone sun-lover, with the proper feeling for wide, unspoiled beaches, for the surf that pounds and the gulls that wheel. Must have an eye for the beauty of the hills which roll right down to the water's edge, and the flowers which color those hills. Must crave time for reflec tion, and cherish the good things which accrue to the body and soul -- here in this peaceful life. May begin any time; recompense will be great! FREE BOOKLET Address Room No. 038 San Diego California Club WINTER SUN FESTIVAL * SEE YOUR TRAVEL AGENT MOST DISCUSSED AREA THE TENNESSEE VALLEY In this vast Valley of the Tennessee you will see America in action. Here twelve gigantic TVA dams impound the "Great Lakes of the South." And when you stand beneath these giant dams and hear the roar of the river and the victory hymn of huge generators turning waste into wealth, of water being converted into a better mode of living and defense of the Nation - then and only then, will you have a clear concept of the America of To morrow. On your visit South see this greatest of all social developments. Send now for free illustrated booklet, "Ten nessee Valley-the Land of Modern Miracles." DEPARTMENT OF CONSERVATION 400 State Office Bldg. Nashville t~-sTENNESSEE:Ilr "Mention the Geographic-It identifies you."