National Geographic : 1946 Jul
VACATION this Summer in Breeze-Swept FLORIDA More days to play, more ways to play! Yes, for a summer vacation that offers you more in fun, sports and recreation-every day of your stay come to Florida. You'll enjoy Florida's miles of air-cooled Atlantic and Gulf beaches, its thou. sands of breeze-swept lakes and streams, wonder fuil bathing, its famous fishing and other water sports. Temperatures are lower than those of a great part of the nation and summer rates are in effect in many places. This summer, treat your family to Florida-and a happy, healthful holiday. When you come to Florida this summer, take a few days to travel around the state. You'll be impressed with the magnitude of Florida's indus. trial and agricultural activities. You may find, as thousands have, that your business can gain from Florida's friendly tax laws, its temperate year 'round climate and its strategic location in respect to new, growing markets. Send Today for your free copy of new book let, "THIS Is FLORIDA." 501 Commission Build ing, Tallahassee,Florida. SFLORIDA THE SUNSHINE STATE Take Pictures of Professional Quality Wf, Be certain of crisp, brilliant, perfectly exposed pictures... every time you use your camera. Do as leading professionals do...let the WESTON give you correct camera settings. You'll like the new Master II...it's so compact and easy to use, and its WESTON exposure control dial, and photo cell, insure perfect pictures in black and white or full color. See it at your dealers, or write for literature...Weston Electrical Instrument Corp., 584 Frelinghuysen Avenue, Newark 5, N. J. u' lThe New WESTON C Ai l TO CHOOSE A BINOCULAR Brand-new 32-page booklet tells what to look for in a binocular, how to evaluate performance characteristics, what model to choose. It also describes the complete line of postwar Bausch & Lomb Binoculars with Balcote anti-reflection coating. Send now for your free copy. Bausch & Lomb Optical Co., 304 Lomb Park, Rochester 2, New York. BAUSCH & LOMB ESTABLISHED 1853 V "Mention the Geographic-It identifies you."