National Geographic : 1948 Nov
Presenting a major achievement music. plays up to .. the record that 45 minutes the sensational / ... finer tone quality ... more music for your n ... saves storage space ... nonbreakable Vinylite NOW-A COMPLETE ALBUM OFMUSIC ONONERECORD! "This development, which makes possible the production on one record of complete symphony and musical-comedy scores, is expected to produce revolutionary changes in the industry." Joseph Kaselow, New York Herald Tribune "The savings they (LP Microgrooves) represent to the buyer and collector of records will be tremendous." Paul Hume, Washington Post "For fidelity and details of reproduction of musical performance the new record is superior to anything I've ever listened to." Samuel T. Wilson, Columbus Dispatch FREE DEMONSTRATION! Hear this amazing new record at your local dealer! Unlike many major new developments, the Columbia (LP) Long Playing Micro groove Record does not make your present phonograph, or your present record collection obsolete. You can adapt your present radio or phono graph to enjoy it. The Columbia Play er Attachment will play LP records through your set... and it will quickly pay for itself through your savings on LP record purchases. Many new com binations with two-speed turntables are also on the market, designed to play both the LP and conventional records. Enjoy a thrilling demonstration today at your local Columbia Record Dealer. in . *.