National Geographic : 1930 Oct
WHAT YOU SEE, YOU GET ... with FILMO THERE'S no hesitating or groping forwords when the story of your travels is told by Filmo movies... no missing of the points of greatest interest. Clear-cut photography in the taking and showing, rivaling the movies you see in the theater, are yours with the Filmo Personal Movie Cameras and Projector. Proud products of Bell & Howell, makers for more than BELL & 23 years of the professional movie cameras used by the major film producers of the world, Filmo precision and design re flect this heritage. From the start of your tripto the homecoming, your travels are preserved in the kind of movies that need no explanations, no apologies. Ask any Filmo dealer for a demonstration, or write today for fascinating movie booklet, "What You See, You Get." HOWELL FILMO Professional Results with Amateur Ease Bell & Howell Co., Dept. V, 1804 Larchmont Avenue, Chicago New York, Hollywood, London (B. & H. Co., Ltd.) Established 1907 Filmo 70---"Masterof al personalmovie cameras." Seven film speeds, three-lens turret, variable view-finder. $245 and up in Se samee-locked Mayfair case. Other Filmos from $120 up. FilmoProjectors,$198 and up. Many Filmo Dealers offer convenient budget payment plans. All Filmos use 50 or 100footfilms For black and white pictures, Filmo cameras use Eastman Safety Film(16mm.) in the yellow box-both regular and pan chromatic-obtainable at practically all dealers' handling cameras and supplies. Filmo cameras and Filmo Projectors are adaptable, under license from Eastman Kodak Company, for use of Kodacolor filmforhomemoviesinfull color. Cost of film covers developing and return post paid, within the country where processed. Look for this Filmo sign -displayed by better .... . dealers everywhere.