National Geographic : 1938 Dec
Your money is worth more in hosiery --------------------- -_______ Are you considered just moderately well dressed? ..... . Do you ever spend on impulse, then repent at leisure? . . .. Does money seem to dribble through your gloved fingers?.. . YES NO DE] DE] OO OOQ S Do you buy only one or two pairs of stockings at a time, in stead of planning for a whole season? . . ......... . . E If you answer "yes" to any of these questions, it's a good idea to call Realsilk * It's as simple asA, B, C-how to get added hosiery elegance at no extra cost. The key is: A...Woman who Buys Ho siery on a Budget B...Expert who Helps Her Plan C . .Tools to Help Her Choose It's as old as Cleopatra-the secret of being well dressed. It's merely this-planbeforeyou spend. And that's the secret of Realsilk's Wardrobe System. That's why smartly dressed women are turning to the Realsilk Wardrobe System to answer their hosiery problems. Here's how it works: A trained representative of our mills comes to your home with an authoritative color book which shows weight and color of hosiery that goes best with the new fabrics and shoe colors. You sit quietly in your own home and plan hosiery needs for an entire season. Color confusion is eliminated. You try hosiery shades with all of your suits and dresses, instead of just the one you have on-and guessing at the rest. You check them in daylight the only honest test of color. Our representative will show you how weight can make or break hosiery color. He will give you expert advice on how skin tones affect hosiery shades. He will show you the shades that do the most for your ankles. He will show you the filmiest sheers and Realsilk Steadies, the largest selling daytime hosiery in America. You will be sure of getting sat isfactory fit. Instead ofjust one or two pairs, you can buy six, nine or twelve pairs at a time-to fit your wardrobe and save you money. Our representative takes your order and the hosiery is shipped to you direct from our mills-fresh from the knitting machines. In re-ordering you can be sure of the same colors, the same fit the same quality. Realsilk is made from pure fresh silk -the highest quality that can be bought. It's made with full,unskimped needle bars on specialringless machines. It is knittedtofit-not merely stretchedto fit. The threads are high twist and snag resistant (Grenine). The dyes are the finest obtainable many times the cost of ordinary dyes. If you would like to get a plus in glamor on a bread and butter ho siery budget, see the Realsilk man or woman who calls at your home (or office). In addition to hosiery and lingerie, he will show you smart, long-wearing socks and other haberdashery for men. If no representative is calling regularly, phone the Realsilk branch office in your city and make an appointment. Real Silk Hosiery Mills, Inc. Indianapolis, Ind. Branches in 200 Cities RfAL ILK P. S. Experience counts. Realsilk has made 250 million pairs of hosiery and socks -is today the world's largest manufacturer of silk hosiery for men and women. "Mention the Geographic-It identifies you."