National Geographic : 1939 Nov
They Call It "Yankee Ingenuity" "THERE ought to be some better way . . ." says Bill Merrill. And it bothers him so much that he has to do something about it. That's the kind of a fellow he is. During his 39 years with General Electric he has been finding "better ways"-and you and I have benefited. That's why, today, he is head of the Works Laboratory at the G-E Schenec tady plant. How have we benefited? Well, for example, by better and cheaper paper, because Bill helped in many ingenious ways to apply electricity to papermaking. During the War, he helped Uncle Sam out of a hole by showing him how to cast anchor chain by the ton instead of forging it a link at a time. His ideas helped us get better refrigerator cab inets, replacing wood with steel, and a brand-new way to eliminate garbage, by the Disposall, or "electric pig," that macerates kitchen waste and washes it down the sewer. "Yankee ingenuity?" Bill hails from Maine! In General Electric there are hundreds of men who, like Bill Merrill, are developing new products, finding ways to improve and make all products less expensive. It's these "Bill Merrills," along with thousands of skilled workers throughout industry, who make it possible for you and me to have more of the things we want and need. Bill's slogan, too, is More Goods for More People at Less Cost. G-E research and engineeringhave saved the public from ten to one hundred dollars for every dollar they have earned for General Electric GENERAL * ELECTRIC90-180E1 "Mention the Geographic-It identifies you."