National Geographic : 1911 Oct
To the Members of the National Geographic Society: Cassell & Company, Ltd. Invite the confidence of the National Geographic membership, for the following reasons First: We have been publishers for Third: One of the largest printing two generations-founded, 1848-a guar- plants in the world, equipped with the antee of financial and personal integrity, latest machinery, electrically driven, and manned by skilled workmen, assures the Second: Back of the CASSELL imprint mechanical perfection of our books. lies sixty years' endeavor to continue the high ideals of publishing formulated by Fourth: WE EMPLOY NO AGENTS. In the founder. This imprint has become sending for books On Approval, you need identified only with books that are au- not be disturbed by the annoying thought thoritative in text, correct in illustration- that you may be visited by an agent. Our books, in short, that are preeminent in Subscription Department is conducted every field of literature they may cover. solely by correspondence. We Extend the Privilege of Free Inspection of Our Books, On Approval to Members of the National Geographic Society. We will pay delivery charges each way. No money down will be required. We have two methods of sale: "Cash, less a discount," and "Deferred Payments, payable monthly." Such books as you do not wish to keep after examination you may return to us by express collect. If you do not wish to inspect a selection of these books immediately, it would be advisable to keep this announcement, since These Beautiful Books Cannot be Excelled for Christmas Gift-giving to those who are interested in the subjects they deal with. We ask Members to avail themselves of the convenient Application Form, which will be found on the third page of this announcement. The National Geographic Magazine (January, 1911) paid these books the unusual tribute of a lengthy illustrated article, commending their great pictorial and geo graphical value and the human interest of "this fascinating work." A limited number of the remaining sets allotted to America will be shipped carriagefree, on approval, to Members of the Society. Women of All Nations Their Habits, Types of Beauty, Social Status, Marriage Cus toms, Influence Edited by T. Athol Joyce, M. A., and N. W. Thomas, M. A., Fellows of the Royal Anthropological Institute. Contributors: Prof. Otis T. Mason, Smithsonian Institution; Mr. W. W. Skeat; Mr. Archibald Colquhoun; Dr. Theodore Koch Grunberg, Berlin Museum; Miss A. Werner, Mr. W. Crook, etc., etc. This sumptuous new Art Work, written in a style as fascinating as the subject itself, deals with the women of every clime and coun try of the globe, from the savage belle, with her curious forms of courtship and marriage and ideas of feminine modesty, to the highest type of women of the Four Superb most highly cultured nations of Europe and Quarto Volumes America. This is the most comprehensive pic -torial history of Womankind ever attempted. Hundreds of Twenty well-known authorities and hundreds Rare Pictures of photographers in every part of the world -as sisted, and $30,000 was spent in the comple A Work tion of the work. It has been justly named for onoisseurs, AN ART BOOK DE LUXE Students ofWo- You will appreciate the rarity and value mankind of the vast number of unique and charming photographs which are here reproduced. There are also 25 dainty plates in full color. The four handsome volumes are printed and bound in a manner befitting the artistic character and wonderful human interest of this appealing work. We will ship you this set free for 5 days' approval. If unsatis factory, return to us express collect. If you keep the set, the price is $15.50. Cash discount, ro per cent. On the Deferred Payment SAMOAN CHIEF'S DAUGHTER plan, $i.oo within five days of receipt and $2.00 per month until paid. USE THE ORDER BLANK ON THIRD PAGE "Geographic readers may depend upon the integrity of our advertisers."