National Geographic : 1914 Mar
RED GUM (AMERICA'S FINEST HARDWOOD) naturally is preferredfor the Choicest of America's Artistic Doors. A beautiful door bears quite as important a relation to a room as fine old rugs of the right color and design, or the pictures which have been selected with so much care and discrimination. The DecorativeValue of the door has always been recognized in fine house construction, and in recent years doors and trim of real distinc tion have come to be an essential part of Ofce Building construction also. The illustration shows one of the many hundreds of RED GUM doors in the office suites of the Woodmen of the World Building (18 stories), in Omaha, Nebraska. (Holabird & Roche, Architects). The rich charm and wonderful variation of figure in the RED GUM used in this building have combined to produce eminent sat isfaction to the owners and tenants alike. Renting is facilitated. Selected RED GUM, properly cured and thoroughly dependable, is immediately available for all building purposes, and at the pres ent pricesshould interest all builders above all other appropriate woods. For your own sake, learn why. If lanning to build 'write us for detailed counsel,for samples and lists of important buildings of ALL TYPES 'wherein RED GUM has given years of eminent satisfaction, both practical and artistic. Gum Lumber Manufacturers' Ass'n 1311 Bank of Commerce Bldg., Memphis, Tenn. "Mention the Geographic-It identifies you."