National Geographic : 1915 Jun
"The Road Cruiser" Ready-the 1916 Hudson This deals with the new-type Hud son, which has become in two sea sons the most popular class car in the world. It announces the 1916 model, with some vast advances, on a car which seemed beyond improvement. New Price, $1350 First comes a new price. We have made another $200 reduction, due to a trebled output. Only 20 months ago this new-type Hudson startled Motordom with a price of $1750. It was the first Six to sell under $2000. The amazing demand brought the price on the next model down to $1550. Now the latest model sells for $1350. All due to the car's popu larity. Note that this price buys a higher grade car than was ever built before it. The great feature of this car is its lightness. It weighs one- third less than the old-time Six. That weight reduction meant better de signing, better materials, greater re finement. So this Hudson, which now sells for $1350, really created a new stand ard of quality. And it typifies in high degree the new idea of class. "Mention the Geographic-It identifies you."